So it’s free for universities to create a domain (ouruniversity.workglobal.org) and start a wordpress blog. We’ll give you some simple instructions to get going, so you can see how it works and you can [...]]]> We want to make it easy for university careers services to share the benefits of new web technologies within tight budgets.

So it’s free for universities to create a domain (ouruniversity.workglobal.org) and start a wordpress blog. We’ll give you some simple instructions to get going, so you can see how it works and you can take it from there. To see an example of our beta site, visit brunel.workglobal.org

If what you want is more complex — such as custom theme design, mobile sites, integration with your CMS or social media services — we can help you do that too.

As we develop, workglobal.org will be a clearinghouse for new developments in web technologies that help university careers services drive forward their employability missions.

The Man­i­festo Group ★ is an inter­na­tional busi­ness that spe­cialises in online ser­vices, social media, research, advertising and design, with extensive experience in higher education.

Looking at the project’s requirements, we thought that rather than develop an entirely new piece of [...]]]> Brunel’s Placement and Careers Centre asked us — The Manifesto Group, who have worked with them for several years —  to help develop a simple, low-cost, easy to use way of showcasing videos as part of their PMI2-funded project.

Looking at the project’s requirements, we thought that rather than develop an entirely new piece of software, we would use the WordPress http://www.wordpress.org blogging platform as the basis for the project. The advantages of WordPress are that it is free (there is no licence fee for the software), it’s open-source (meaning anyone can modify and extend it), and it’s supported by most internet hosting providers meaning it’s easy to set up.

This is the way that workglobal works.

We manage the internet hosting for workglobal.org. Each careers service that would like to join workglobal is provided with their own subdomain (e.g. brunel.workglobal.org) separate from other subdomains. Each subdomain runs its own version of WordPress, meaning that each version of workglobal can be individually customised.

A template in WordPress is called a theme, and we have chosen a commercially-developed theme called Vidley by a company called Press75, as our basis. The Vidley theme provides the basic elements of workglobal, such as the page layouts, menus and video support. In turn, all of these elements use the basic features that WordPress provides, like the posting of stories.

The second part of workglobal is a place to host videos. We decided that for flexibility and speed, we wouldn’t host videos at workglobal.org, and instead chose WordPress’ own video hosting platform VideoPress. Although you are free to use almost any kind of video-hosting solution — such as YouTube or Vimeo — we chose VideoPress because it is capable of streaming very large videos very quickly, and allows you to use your videos in lots of different formats — for example in iTunes or other blogs.

Unless you want to use a service like YouTube or Vimeo, we suggest that you create your own VideoPress account. Although VideoPress is a paid service, we think that because it can share video in many formats (in HD, for iTunes and up to 2GB) it’s a better solution than other free services. VideoPress accounts need a (free) WordPress.com account and you simply add VideoPress as a paid subscription. If you would like us to organise that for you and bill you, please let us know.

Basic Setup.

workglobal.org allows you to add videos and accompanying text. In WordPress you write posts that are assigned to categories and can have descriptive tags, along with a featured image and an attached video.

There are several ways to organise posts. In brunel.workglobal.org, we have used countries as categories, so that posts are grouped together in categories called ‘Korea’, ‘Ghana’ or ‘India’ etc. You may not wish to do this: instead you might want to group posts by subject (‘Accounting’, ‘Engineering’, ‘Design’ etc), or by region (‘Asia-Pacific’, ‘Europe’, North America’). There are many ways that posts can be organised and you choice will depend on how you want readers to explore your content. The category structure you choose is important as this will determine how posts are shown in workglobal. The front page of workglobal has two main elements: a carousel that shows a selection of videos and excerpts that link to posts; and a set of thumbnails of selected categories. These options, along with others, can be set in the Appearance->Theme Options menu. We suggest you plan carefully the way you want readers to explore your content before you start adding it to workglobal.

Using workglobal.

Customisation.

Our role.

As workglobal develops, we will be rolling out new features that make the most of network of university careers services working together to drive forward the employability agenda.